[{"data":1,"prerenderedAt":64},["ShallowReactive",2],{"blog-post-how-to-create-microlearning-videos":3},{"post":4,"recommendedBlogs":41,"chosenCategory":24,"safeJson":63,"isDynamic":12},{"id":5,"uuid":6,"title":7,"slug":8,"html":9,"comment_id":10,"feature_image":11,"featured":12,"visibility":13,"created_at":14,"updated_at":15,"published_at":16,"custom_excerpt":17,"codeinjection_head":18,"codeinjection_foot":18,"custom_template":18,"canonical_url":19,"tags":20,"authors":27,"primary_author":33,"primary_tag":34,"url":35,"excerpt":17,"reading_time":36,"access":37,"comments":12,"og_image":18,"og_title":38,"og_description":17,"twitter_image":18,"twitter_title":18,"twitter_description":18,"meta_title":39,"meta_description":40,"email_subject":18,"frontmatter":18,"feature_image_alt":18,"feature_image_caption":18},"6a348566a7148700019806d0","25148bb3-fe5f-48e8-b608-07699b3f211b","How to Create Microlearning Videos?","how-to-create-microlearning-videos","\u003Cp>Creating microlearning videos has never been easier! Check out this guide to create your next microlearning videos.\u003C\u002Fp>\u003Cp>With the internet, education and content consumption have changed a lot. Businesses are creating microlearning content to educate their customers. Microlearning videos are engaging and easy to grasp.\u003C\u002Fp>\u003Cp>But microlearning content creation takes work. You might overthink, what to add or what to cut off. Do not worry. At the end of the blog, you will figure out how to create microlearning videos!\u003C\u002Fp>\u003Ch2 id=\"what-is-microlearning\">\u003Cstrong>What is Microlearning?\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp>\u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fblog\u002Fwhat-is-microlearning\u002F?ref=blog-api.saastube.io\" rel=\"noopener noreferrer nofollow\">\u003Cu>Microlearning\u003C\u002Fu>\u003C\u002Fa> offers knowledge in bite-sized portions for rapid absorption. It emerged to meet the demands of modern learners as they are flexible and easily fit into their hectic schedules. Microlearning comes in different formats. It can be a brief video session, a podcast, or even an infographic.\u003C\u002Fp>\u003Cp>For microlearning video examples, check Slack and Canva.\u003C\u002Fp>\u003Cp>Slack is popular for team collaboration. Microlearning is one of their Help Center techniques. Slack's Help Center provides quick answers to frequent inquiries and problems.\u003C\u002Fp>\u003Cp>Canva uses videos to teach features. With these short videos, clients can understand the functionality. So they would not need lengthy manuals or complex instructions.\u003C\u002Fp>\u003Cp>In 2022, nearly half of the population \u003Ca href=\"https:\u002F\u002Fwww.techsmith.com\u002Fblog\u002Fvideo-statistics\u002F?ref=blog-api.saastube.io#video-rising\" rel=\"noopener noreferrer nofollow\">\u003Cu>watched more\u003C\u002Fu>\u003C\u002Fa> than two instructive or informative videos on a regular basis. This represents a huge increase above the previous year's figure of 28%.\u003C\u002Fp>\u003Cp>No doubt, microlearning videos are becoming popular now.\u003C\u002Fp>\u003Ch2 id=\"microlearning-vs-macro-learning-videos\">\u003Cstrong>Microlearning vs Macro learning videos\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp>Microlearning lessons help you quickly learn small bits of information or skills. They are short, on-topic, and give helpful knowledge in bite-sized pieces. They are always available to your customer. Microlearning videos are great for fast learning.\u003C\u002Fp>\u003Cp>But macro learning videos can help your customers see the big picture of a subject. These videos are longer because they go into more depth about the topics. But it takes more effort to retain all that information.\u003C\u002Fp>\u003Ch2 id=\"benefits-of-microlearning-videos-for-b2b-businesses\">\u003Cstrong>Benefits of Microlearning Videos for B2B Businesses\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp>Here are some non-negotiable benefits of creating microlearning videos\u003C\u002Fp>\u003Ch3 id=\"solve-specific-problems\">\u003Cstrong>Solve specific problems\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Using microlearning videos, speak directly to the pain points of your B2B audience. Focusing on a specific problem can give your readers helpful guidance.\u003C\u002Fp>\u003Ch3 id=\"increase-retention\">\u003Cstrong>Increase retention\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Micro-learning videos are usually 1 minute or less. Making the information easier to understand helps people remember it. Microlearning helps you avoid getting too much information at once. It also helps learners to remember by compressing content.\u003C\u002Fp>\u003Ch3 id=\"easy-to-adapt\">\u003Cstrong>Easy to adapt\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>B2B industries change quickly. Flexible and easy to alter, microlearning videos can help you make the most of these changes. Macro learning resources are trickier to modify. Microlearning ensures your content is always current and helpful in this dynamic setting.\u003C\u002Fp>\u003Ch3 id=\"easy-to-deploy\">\u003Cstrong>Easy to deploy\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Anyone can watch the microlearning videos from anywhere. You can distribute them on online platforms, LMSs, email, and other internal communication channels. Due to its mobility and versatility, it is a scalable training tool for companies.\u003C\u002Fp>\u003Ch2 id=\"how-to-create-microlearning-videos-for-b2b-business\">\u003Cstrong>How to Create Microlearning Videos for B2B Business?\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp>Here's how you can create compelling B2B microlearning videos:\u003C\u002Fp>\u003Ch3 id=\"identify-a-topic\">\u003Cstrong>Identify a topic\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>\u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fblog\u002F5-real-world-b2b-saas-customer-education-examples\u002F?ref=blog-api.saastube.io\" rel=\"noopener noreferrer nofollow\">\u003Cu>Pick something\u003C\u002Fu>\u003C\u002Fa> that will interest and help your B2B readers, for example- your product feature.\u003C\u002Fp>\u003Cp>Observe your audience.\u003C\u002Fp>\u003Cp>Research and engage with your customers to learn about their issues and preferences.\u003C\u002Fp>\u003Cp>This will allow you to personalize the information and increase their learning experience.\u003C\u002Fp>\u003Ch3 id=\"define-learning-objectives\">\u003Cstrong>Define learning objectives\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Spell out what you want viewers to take away from your microlearning video. This will help you focus and ensure your information serves its purpose.\u003C\u002Fp>\u003Ch3 id=\"create-the-draft-content-and-script\">\u003Cstrong>Create the draft content and script\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Create a detailed plan- from content to flow. Make sure your script is clear, engaging, and easy to grab. Use images, examples, and real-world situations to help customers to understand the course content.\u003C\u002Fp>\u003Ch3 id=\"content-selection\">\u003Cstrong>Content selection\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Prioritize the data that solve urgent issues. Create digestible, manageable information that your audience can take in and apply effectively.\u003C\u002Fp>\u003Cp>In each section, elaborate on a specific thought. Create a hub and video library with Trainn to cover a broad topic and its many subtopics.\u003C\u002Fp>\u003Ch2 id=\"best-practices-for-creating-microlearning-videos\">\u003Cstrong>Best Practices for Creating Microlearning Videos\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp>Implement these microlearning best practices for the best results-\u003C\u002Fp>\u003Ch3 id=\"focus-on-one-idea-per-module\">\u003Cstrong>Focus on one idea per module\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Do not go overboard. Limit the scope of each microlearning video to a single concept or idea. This facilitates understanding and reduces information overload for customers. Otherwise, it will distract viewers from the lesson.\u003C\u002Fp>\u003Ch3 id=\"add-storytelling-to-the-videos\">\u003Cstrong>Add storytelling to the videos\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Sprinkle storytelling to increase their relatability and interest. Use a story to engage your audience. Show your point with concrete examples or scenarios. Clarify how they can put in place this information for their situations.\u003C\u002Fp>\u003Ch3 id=\"use-relevant-visuals-and-media\">\u003Cstrong>Use relevant visuals and media\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Include appropriate media and pictures; they improve comprehension and interest. Add visual appeal and reinforce the content with proper images, graphics, charts, or diagrams. To explain some complex steps, use animations or \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fblog\u002Fhow-to-make-instructional-videos-with-screen-recording\u002F?ref=blog-api.saastube.io\" rel=\"noopener noreferrer nofollow\">\u003Cu>quick video snippets\u003C\u002Fu>\u003C\u002Fa>.\u003C\u002Fp>\u003Ch3 id=\"make-it-engaging\">\u003Cstrong>Make it engaging\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>None like boring stuff. People stay up all night to watch a whole TV show because the content is engaging. They forget everything. So, gamify your microlearning videos using online video editing solutions like \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fzing-by-trainn\u002F?ref=blog-api.saastube.io\" rel=\"noopener noreferrer nofollow\">\u003Cu>Zing by Trainn\u003C\u002Fu>\u003C\u002Fa>.\u003C\u002Fp>\u003Cp>From its content creation section, add \"Knowledge check.\" Then add quizzes, knowledge tests, and reflective questions. These exercises keep learners engaged. Add real-world examples and case studies so they can apply their knowledge.\u003C\u002Fp>\u003Ch3 id=\"prioritize-mobile-view\">\u003Cstrong>Prioritize mobile view\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Is your microlearning course accessible on mobile? If not, you are losing the game. Ensure the microlearning module is suitable for watching on smartphones and tablets. Again a platform like \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fzing-by-trainn\u002F?ref=blog-api.saastube.io\" rel=\"noopener noreferrer nofollow\">\u003Cu>Zing by Trainn\u003C\u002Fu>\u003C\u002Fa> can make your microlearning videos mobile-friendly.\u003C\u002Fp>\u003Cp>Add text, shapes, and arrows to the clip in the Design mode of Zing. Apply Zoom effects to highlight the key points. \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fblog\u002Fhow-to-blur-a-video-step-by-step-guide-for-blurring-content\u002F?ref=blog-api.saastube.io\" rel=\"noopener noreferrer nofollow\">\u003Cu>Blur\u003C\u002Fu>\u003C\u002Fa> sensitive data. For aesthetics, pick your border style and type in the Borders tab. Select the frame to crop the video.\u003C\u002Fp>\u003Ch3 id=\"experiment-with-different-forms\">\u003Cstrong>Experiment with different forms\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>How about breaking the chain? Try out new formats. Do something other than merely instruction video courses. Experiment with whiteboard animation or motion graphics.\u003C\u002Fp>\u003Ch3 id=\"take-reviews-improve-repeat\">\u003Cstrong>Take Reviews. Improve. Repeat\u003C\u002Fstrong>\u003C\u002Fh3>\u003Cp>Don't just create one lesson and sleep. Improve microlearning video quality with a steady user and stakeholder input. Find out what works and doesn't by gathering feedback through reviews, polls, and analytics. Take this feedback and improve your material better and better.\u003C\u002Fp>\u003Ch2 id=\"conclusion\">\u003Cstrong>Conclusion\u003C\u002Fstrong>\u003C\u002Fh2>\u003Cp>Microlearning can improve your \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fblog\u002F5-ways-to-improve-customer-experience\u002F?ref=blog-api.saastube.io\" rel=\"noopener noreferrer nofollow\">\u003Cu>customer engagement\u003C\u002Fu>\u003C\u002Fa>. Now that you know how to create micro-learning content, start implementing it. But before that, you need a perfect partner. Trainn can be that partner for you!\u003C\u002Fp>","64d1aafdbf10582a0fd7f25f","https:\u002F\u002Fblogimages.trainn.co\u002F2023\u002F08\u002F6461.jpg",false,"public","2023-08-08T02:39:57.000+00:00","2024-04-04T12:28:47.000+00:00","2023-08-08T02:40:21.000+00:00","Creating microlearning videos has never been easier! Check out this guide to create your next microlearning videos.",null,"https:\u002F\u002Ftrainn.co\u002Fblog\u002Fhow-to-create-microlearning-videos\u002F",[21],{"id":22,"name":23,"slug":24,"description":25,"feature_image":18,"visibility":13,"og_image":18,"og_title":18,"og_description":18,"twitter_image":18,"twitter_title":18,"twitter_description":18,"meta_title":18,"meta_description":18,"codeinjection_head":18,"codeinjection_foot":18,"canonical_url":18,"accent_color":18,"url":26},"6a348564a714870001980644","Customer Education","customer-education","Customer education empowers individuals to make informed decisions and extract maximum value from products and services. These blogs would help you spot different ways of doing so.","https:\u002F\u002Fblog-api.saastube.io\u002Ftag\u002Fcustomer-education\u002F",[28],{"id":29,"name":30,"slug":31,"profile_image":18,"cover_image":18,"bio":18,"website":18,"location":18,"facebook":18,"twitter":18,"threads":18,"bluesky":18,"mastodon":18,"tiktok":18,"youtube":18,"instagram":18,"linkedin":18,"meta_title":18,"meta_description":18,"url":32},"6a348563a714870001980621","Vivekanandhan Natarajan","vivekanandhan","https:\u002F\u002Fblog-api.saastube.io\u002Fauthor\u002Fvivekanandhan\u002F",{"id":29,"name":30,"slug":31,"profile_image":18,"cover_image":18,"bio":18,"website":18,"location":18,"facebook":18,"twitter":18,"threads":18,"bluesky":18,"mastodon":18,"tiktok":18,"youtube":18,"instagram":18,"linkedin":18,"meta_title":18,"meta_description":18,"url":32},{"id":22,"name":23,"slug":24,"description":25,"feature_image":18,"visibility":13,"og_image":18,"og_title":18,"og_description":18,"twitter_image":18,"twitter_title":18,"twitter_description":18,"meta_title":18,"meta_description":18,"codeinjection_head":18,"codeinjection_foot":18,"canonical_url":18,"accent_color":18,"url":26},"https:\u002F\u002Fblog-api.saastube.io\u002Fhow-to-create-microlearning-videos\u002F",4,true,"Master the Art of Creating Effective Microlearning Videos","Master the Art of Creating Effective Microlearning Videos ","Microlearning videos are not only engaging but also easy to comprehend. Take a look at this guide for crafting your next set of microlearning videos.\n\n",[42,49,56],{"id":43,"slug":44,"created_at":45,"feature_image":46,"title":47,"excerpt":48},"6a348566a714870001980739","16-must-follow-customer-educators-in-2025","2025-03-03T15:42:36.000+00:00","https:\u002F\u002Fblogimages.trainn.co\u002F2025\u002F03\u002FBlog-Customer-Educators-1.png","16 Must Follow Customer Educators in 2025","Discover 16 experts driving innovation in customer education. From VILT specialists to AI pioneers, these thought leaders are sharing insights that will boost your professional growth in 2025.",{"id":50,"slug":51,"created_at":52,"feature_image":53,"title":54,"excerpt":55},"6a348566a7148700019806da","ai-video-generator-streamlining-saas-customer-education-content-3","2024-02-14T08:49:32.000+00:00","https:\u002F\u002Fblogimages.trainn.co\u002F2024\u002F04\u002FAI-Video-Generator-Streamlining-SaaS-Customer-Education-Content-cover-image.png","AI Video Generator: Streamlining SaaS Customer Education Content","Learn how AI-generated videos elevate customer training, offering limitless customization, higher engagement, and significant cost savings.",{"id":57,"slug":58,"created_at":59,"feature_image":60,"title":61,"excerpt":62},"6a348566a7148700019806d7","promoting-product-adoption-using-social-learning-2","2023-10-12T13:48:36.000+00:00","https:\u002F\u002Fblogimages.trainn.co\u002F2023\u002F10\u002FProduct-Adoption-Image.jpg","Promoting Product Adoption Using Social Learning","What is product adoption and why is it the buzzword in the global B2B SaaS industry? How does social learning help promote product adoption? Read on to know more.","",1793275711353]