[{"data":1,"prerenderedAt":33},["ShallowReactive",2],{"blog-post-tutorial-video":3},{"post":4,"recommendedBlogs":30,"chosenCategory":31,"safeJson":32,"isDynamic":11},{"id":5,"uuid":6,"title":7,"slug":8,"html":9,"comment_id":5,"feature_image":10,"featured":11,"visibility":12,"created_at":13,"updated_at":14,"published_at":14,"custom_excerpt":15,"codeinjection_head":16,"codeinjection_foot":17,"custom_template":17,"canonical_url":17,"tags":18,"authors":19,"primary_author":25,"primary_tag":17,"url":26,"excerpt":15,"reading_time":27,"access":28,"comments":11,"og_image":17,"og_title":17,"og_description":17,"twitter_image":17,"twitter_title":17,"twitter_description":17,"meta_title":29,"meta_description":15,"email_subject":17,"frontmatter":17,"feature_image_alt":17,"feature_image_caption":17},"6ac398fa13943500018e7a7d","1c7ef387-4c09-41f8-b2d0-85f1e7df3035","What Is a Tutorial Video? Types, Examples, and How to Make One","tutorial-video","\u003Cp>The hard part of a tutorial video was never the recording. It is everything after: writing the script, recording the narration twice, adding the zooms, placing the captions, then re-recording the whole thing three weeks later when the product changes.\u003C\u002Fp>\n\u003Cp>That gap between a raw screen capture and a finished video is where most tutorials die in a drafts folder.\u003C\u002Fp>\n\u003Cp>A tutorial video teaches one task in a product, step by step, so someone can do it without asking you. This guide covers what that means, the six formats teams actually use, what separates a tutorial people finish from one they quit, and how to close the gap between recording and finished in minutes.\u003C\u002Fp>\n\u003Ch2 id=\"key-takeaways\">Key takeaways\u003C\u002Fh2>\n\u003Cul>\n\u003Cli>A tutorial video teaches one task, step by step, so a customer can do it without asking you.\u003C\u002Fli>\n\u003Cli>Six formats cover almost every product tutorial. Match the format to the task before you record.\u003C\u002Fli>\n\u003Cli>The work is the finishing and the upkeep, not the recording. AI tools now generate most of it from a single recording.\u003C\u002Fli>\n\u003Cli>ServiceNow cut production from 10 days to 5 per video with this approach, and now ships 15 to 20 a week.\u003C\u002Fli>\n\u003C\u002Ful>\n\u003Ch2 id=\"what-is-a-tutorial-video\">What Is a Tutorial Video?\u003C\u002Fh2>\n\u003Cp>A tutorial video is a short, task-focused video that shows someone how to complete one specific action in a product, step by step. It is usually a screen recording with a voiceover, on-screen zooms, and captions, built to be followed rather than admired.\u003C\u002Fp>\n\u003Cp>The word that matters is one. A tutorial answers a single question and answers it completely: the 90-second clip that walks a new user through connecting their Google Calendar, nothing more.\u003C\u002Fp>\n\u003Cp>That focus is why tutorials show up wherever customers get stuck: in onboarding, in the help center, in-app at the moment of confusion, and in the email that goes out the day a feature ships. Where a wall of written steps makes a reader squint, a tutorial shows the exact click instead.\u003C\u002Fp>\n\u003Ch2 id=\"tutorial-video-vs-demo-explainer-and-screencast\">Tutorial Video vs. Demo, Explainer, and Screencast\u003C\u002Fh2>\n\u003Cp>Someone asks you for \"a quick video of the product,\" and you have to guess which one they mean. These four formats get mixed up constantly, and reaching for the wrong one wastes a recording.\u003C\u002Fp>\n\u003Cp>A tutorial teaches a task. A demo sells the product. An explainer frames a problem. A screencast is the raw recording before anyone shapes it.\u003C\u002Fp>\n\u003Cdiv style=\"overflow-x:auto;\">\u003Ctable style=\"width:100%;border-collapse:collapse;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif;font-size:14px;\">\u003Cthead>\u003Ctr>\u003Cth style=\"text-align:left;padding:11px 10px;background:#fafafc;border-bottom:2px solid #111827;font-size:13px;\">Format\u003C\u002Fth>\u003Cth style=\"text-align:left;padding:11px 10px;background:#fafafc;border-bottom:2px solid #111827;font-size:13px;\">Goal\u003C\u002Fth>\u003Cth style=\"text-align:left;padding:11px 10px;background:#fafafc;border-bottom:2px solid #111827;font-size:13px;\">Best for\u003C\u002Fth>\u003Cth style=\"text-align:left;padding:11px 10px;background:#fafafc;border-bottom:2px solid #111827;font-size:13px;\">Audience\u003C\u002Fth>\u003Cth style=\"text-align:left;padding:11px 10px;background:#fafafc;border-bottom:2px solid #111827;font-size:13px;\">Length\u003C\u002Fth>\u003C\u002Ftr>\u003C\u002Fthead>\u003Ctbody>\u003Ctr>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;font-weight:600;color:#111827;\">Tutorial video\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Teach one task, step by step\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">A repeatable task or help-center answer\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Existing users and new customers\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">1 to 5 minutes\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;font-weight:600;color:#111827;\">Demo video\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Show what the product does and why it matters\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Moving a prospect toward a decision\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Prospects evaluating the product\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">1 to 3 minutes\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;font-weight:600;color:#111827;\">Explainer video\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Frame a problem the product solves\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Introducing an unfamiliar category\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">People new to the category\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">60 to 90 seconds\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;font-weight:600;color:#111827;\">Screencast\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Capture the screen, unedited\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Quick async handoffs, no polish\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Internal or quick async sharing\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Any length\u003C\u002Ftd>\u003C\u002Ftr>\u003C\u002Ftbody>\u003C\u002Ftable>\u003C\u002Fdiv>\n\u003Cp>The simplest test: if the viewer should be able to do something after watching, make a tutorial; if they should want to buy, make a demo.\u003C\u002Fp>\n\u003Cp>The formats are complementary, not competing. A tutorial keeps existing customers moving while a demo wins new ones, so most teams make both.\u003C\u002Fp>\n\u003Cdiv style=\"background:#f7f7fa;border:1px solid #ececf3;border-radius:12px;padding:16px 20px;margin:24px 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif;font-size:15px;line-height:1.6;color:#111827;\">\n  \u003Cstrong>Also read:\u003C\u002Fstrong> \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fblog\u002Ftutorial-vs-step-by-step-guide\u002F?ref=blog-api.saastube.io\" style=\"color:#111827;text-decoration:underline;text-underline-offset:2px;\">Tutorial vs. step-by-step guide\u003C\u002Fa>  ·  \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fblog\u002Fwhat-is-a-product-demo-video\u002F?ref=blog-api.saastube.io\" style=\"color:#111827;text-decoration:underline;text-underline-offset:2px;\">What is a product demo video?\u003C\u002Fa>\n\u003C\u002Fdiv>\n\u003Ch2 id=\"the-6-types-of-tutorial-videos-with-examples\">The 6 Types of Tutorial Videos (With Examples)\u003C\u002Fh2>\n\u003Cp>Most teams make one kind of tutorial for everything, then wonder why half of them go unwatched. The format is the decision.\u003C\u002Fp>\n\u003Cp>Each of the six below answers a different question, fits a different moment, and costs a different amount to keep accurate, so match the format to the task before you record.\u003C\u002Fp>\n\u003Ch3 id=\"1-presenter-led-screencasts-hybrid-video\">1. Presenter-Led Screencasts (Hybrid Video)\u003C\u002Fh3>\n\u003Cp>A screen recording with the presenter on camera, usually picture-in-picture. Save it for the few moments that are about trust rather than volume: a launch keynote, a partner kickoff, the welcome an enterprise account sees on day one.\u003C\u002Fp>\n\u003Cp>A face earns attention a faceless walkthrough cannot. The catch is upkeep, because re-recording a person every time the interface shifts is expensive, so keep this format off routine how-tos.\u003C\u002Fp>\n\u003Cp>HubSpot Academy's instructor-led lessons are a good example, where a presenter carries a longer lesson the screen alone would not hold.\u003C\u002Fp>\n\u003Ch3 id=\"2-software-guided-walkthroughs-product-tours\">2. Software Guided Walkthroughs (Product Tours)\u003C\u002Fh3>\n\u003Cp>The workhorse, and the backbone of almost every help center. You capture the real interface and move the viewer click by click, with zooms and annotations that keep the eye on the step that matters.\u003C\u002Fp>\n\u003Cp>It fits any in-product task, from first setup to an advanced workflow. The hard part was never the recording; it is keeping the walkthrough accurate as the product changes underneath it.\u003C\u002Fp>\n\u003Cp>Here is a guided walkthrough of one Google Sheets task, start to finish:\u003C\u002Fp>\n\u003Cp>\u003Ca href=\"https:\u002F\u002Fyoutu.be\u002FrCTytymcZqk?ref=blog-api.saastube.io\">https:\u002F\u002Fyoutu.be\u002FrCTytymcZqk\u003C\u002Fa>\u003C\u002Fp>\n\u003Cp>\u003Cem>A guided walkthrough of a single task, made in Trainn from one screen recording.\u003C\u002Fem>\u003C\u002Fp>\n\u003Ch3 id=\"3-motion-graphics-conceptual-animation\">3. Motion Graphics & Conceptual Animation\u003C\u002Fh3>\n\u003Cp>Animation and kinetic typography instead of a live screen. It is the right call for the thing a screen cannot show: how data moves through a pipeline, where an API sits in your stack, what happens between the click and the result.\u003C\u002Fp>\n\u003Cp>It is also the slowest and priciest format to produce and update, and it cannot teach a hands-on task, so use it for concepts, not steps. Tools built for this include Camtasia and Vyond.\u003C\u002Fp>\n\u003Ch3 id=\"4-interactive-product-tours-simulated-demos\">4. Interactive Product Tours (Simulated Demos)\u003C\u002Fh3>\n\u003Cp>A walkthrough the viewer drives. The tour pauses and waits for them to click or type before it moves on, which turns passive watching into doing and lets a trial user reach the aha moment with no code and no live data.\u003C\u002Fp>\n\u003Cp>It is the strongest format for self-serve onboarding, and overkill for a linear task where a 60-second video would do. Try one. This is the same Google Sheets task as above, as a tour you click through yourself:\u003C\u002Fp>\n\u003Ciframe src=\"https:\u002F\u002Fhelp.trainn.co\u002Fshare\u002FHjWVZw9Yb3gVGrrfW7nXuQ\u002Fembed?mode=interactive\" width=\"100%\" height=\"480\" style=\"border:1px solid #ececf3;border-radius:12px;\" loading=\"lazy\" title=\"Interactive walkthrough: add a dropdown list in Google Sheets\">\u003C\u002Fiframe>\n\u003Ch3 id=\"5-contextual-micro-tutorials-bite-sized-videos\">5. Contextual Micro-Tutorials (Bite-Sized Videos)\u003C\u002Fh3>\n\u003Cp>One task, 15 to 45 seconds, placed exactly where the question comes up. Embedded in a tooltip or a help widget, a micro-tutorial answers \"how do I do this one thing\" without making the user leave the screen they are stuck on, which is what quietly deflects the most repetitive tickets.\u003C\u002Fp>\n\u003Cp>The library is the point: one clip is a nice touch, a hundred of them is a support strategy.\u003C\u002Fp>\n\u003Ch3 id=\"6-on-demand-masterclasses-recorded-virtual-workshops\">6. On-Demand Masterclasses (Recorded Virtual Workshops)\u003C\u002Fh3>\n\u003Cp>The long-form end of the range. A recorded workshop, often a repurposed live webinar, that teaches a whole workflow and the thinking behind it rather than a single feature.\u003C\u002Fp>\n\u003Cp>It earns its length by turning engaged customers into power users, which is where retention and expansion come from. Keep it chaptered so a viewer can jump to the part they need.\u003C\u002Fp>\n\u003Cp>Recorded sessions like these are what fill a structured customer academy.\u003C\u002Fp>\n\u003Ch2 id=\"what-makes-a-tutorial-video-actually-work\">What Makes a Tutorial Video Actually Work\u003C\u002Fh2>\n\u003Cp>A tutorial works when a first-timer finishes the task on the first watch. Five things decide that, and a bigger production budget is not one of them.\u003C\u002Fp>\n\u003Cul>\n\u003Cli>\u003Cstrong>Scope it to one task.\u003C\u002Fstrong> The moment a tutorial reaches for a second feature, completion drops. One video, one job.\u003C\u002Fli>\n\u003Cli>\u003Cstrong>Lead with the outcome.\u003C\u002Fstrong> Say what the viewer will be able to do in the first five seconds, then show it. A slow intro loses them before the useful part starts.\u003C\u002Fli>\n\u003Cli>\u003Cstrong>Show the exact clicks.\u003C\u002Fstrong> Zoom in on the field being filled. Spotlight the button being pressed. A zoomed-out tutorial makes the viewer hunt for the cursor, and hunting is where they quit.\u003C\u002Fli>\n\u003Cli>\u003Cstrong>Keep it short.\u003C\u002Fstrong> One to three minutes for most software tutorials. If the task genuinely runs long, break it into chapters.\u003C\u002Fli>\n\u003Cli>\u003Cstrong>Caption and localize.\u003C\u002Fstrong> Plenty of people watch with the sound off, and plenty more do not speak your default language.\u003C\u002Fli>\n\u003C\u002Ful>\n\u003Cp>Short videos win. Wistia's 2026 State of Video Report, drawn from more than 13 million videos, found that \u003Ca href=\"https:\u002F\u002Fwistia.com\u002Flearn\u002Fmarketing\u002Foptimal-video-length?ref=blog-api.saastube.io\">videos under a minute average a 52% engagement rate\u003C\u002Fa>, and that viewers still watch over half of a one-to-five-minute tutorial before drop-off sets in.\u003C\u002Fp>\n\u003Cp>Scott Philbrick, who runs customer training at Synergist, holds his team to the same bar: \"I want them to be short, one to two minutes in length. A video where one of our solution experts is clicking through a workflow, talking through what they're doing, and then have them become more complicated as they go through.\"\u003C\u002Fp>\n\u003Cp>The format carries the weight on its own, no film crew required. At ServiceNow, documentation pages that included a tutorial video scored 3 to 10 points higher in satisfaction than the same pages without one.\u003C\u002Fp>\n\u003Cp>Which is the real lesson: production value is overrated, and staying current is underrated. A cinematic tutorial that shows last quarter's interface teaches the wrong thing. A plain screen recording that matches today's product teaches the right one.\u003C\u002Fp>\n\u003Ch2 id=\"how-to-make-a-tutorial-video-the-old-way-vs-the-ai-way\">How to Make a Tutorial Video: The Old Way vs. the AI Way\u003C\u002Fh2>\n\u003Cp>Two ways to make a tutorial video now, and the difference is hours versus minutes. Both start with a screen recording. What happens after the recording is where they split.\u003C\u002Fp>\n\u003Cdiv style=\"overflow-x:auto;\">\u003Ctable style=\"width:100%;border-collapse:collapse;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif;font-size:14px;\">\u003Cthead>\u003Ctr>\u003Cth style=\"text-align:left;padding:11px 10px;background:#fafafc;border-bottom:2px solid #111827;font-size:13px;\">Step\u003C\u002Fth>\u003Cth style=\"text-align:left;padding:11px 10px;background:#fafafc;border-bottom:2px solid #111827;font-size:13px;\">The old way\u003C\u002Fth>\u003Cth style=\"text-align:left;padding:11px 10px;background:#fafafc;border-bottom:2px solid #111827;font-size:13px;\">The AI way\u003C\u002Fth>\u003C\u002Ftr>\u003C\u002Fthead>\u003Ctbody>\u003Ctr>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;font-weight:600;color:#111827;\">Script\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Write and rehearse a full script\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Jot rough notes, or narrate live\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;font-weight:600;color:#111827;\">Narration\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Record voiceover on a mic, redo the flubs\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Generate an AI voiceover, or convert your narration\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;font-weight:600;color:#111827;\">Editing\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Cut, zoom, and caption by hand in Camtasia or Premiere\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Zooms, captions, and cuts generated automatically\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;font-weight:600;color:#111827;\">Written version\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Screenshot and write a separate guide\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Guide generated from the same recording\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;font-weight:600;color:#111827;\">Updates\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Reopen the project and re-edit\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Swap the changed clips, republish\u003C\u002Ftd>\u003C\u002Ftr>\u003Ctr>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;font-weight:600;color:#111827;\">Time per video\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Half a day or more\u003C\u002Ftd>\u003Ctd style=\"padding:11px 10px;border-bottom:1px solid #e5e7eb;color:#111827;\">Minutes\u003C\u002Ftd>\u003C\u002Ftr>\u003C\u002Ftbody>\u003C\u002Ftable>\u003C\u002Fdiv>\n\u003Cp>\u003Cstrong>The old way\u003C\u002Fstrong> puts most of the work after you stop recording: script, record narration, record the \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Faitools\u002Fscreen-recording-tool\u002F?ref=blog-api.saastube.io\">screen\u003C\u002Fa>, import to an editor, cut, zoom, caption, export. Then the product changes and you redo most of it.\u003C\u002Fp>\n\u003Cp>That editing-and-upkeep pass is the bottleneck, and it is why so many tutorial libraries go stale a quarter after launch. It still wins for one thing: a flagship video where you want frame-level control over every cut.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>The AI way\u003C\u002Fstrong> collapses that pass. You record once, and an AI video agent watches the recording, understands what you did, and edits on that understanding: it cuts the fumbles, writes and voices the narration, adds the zooms and captions, and builds a matching written guide. It reviews its own work before handing it back in minutes, so your job is to review and publish, not to edit.\u003C\u002Fp>\n\u003Cp>Whichever way you record, the narration carries the tutorial. Here is a script skeleton that fits almost any software tutorial:\u003C\u002Fp>\n\u003Col>\n\u003Cli>\u003Cstrong>Hook (5 seconds).\u003C\u002Fstrong> Open with the outcome, not a greeting: \"By the end of this, you'll be able to [task].\" It tells viewers they are in the right place and sets the finish line.\u003C\u002Fli>\n\u003Cli>\u003Cstrong>Context (10 seconds).\u003C\u002Fstrong> Say where you are in the product and what they need before they start, such as a permission, a setting, or a file open. This stops people bailing two steps in.\u003C\u002Fli>\n\u003Cli>\u003Cstrong>Steps (the body).\u003C\u002Fstrong> One action per step, narrated as you click. Say what you are doing and why it matters, not just where to click, and keep each step to a single idea so it is easy to follow and easy to re-edit later.\u003C\u002Fli>\n\u003Cli>\u003Cstrong>The result.\u003C\u002Fstrong> Show the finished state so viewers can check their screen against yours. A tutorial that ends before the payoff leaves people unsure it worked.\u003C\u002Fli>\n\u003Cli>\u003Cstrong>Recap (10 seconds).\u003C\u002Fstrong> Restate what they just did in one line. The repetition is what moves a task from watched to remembered.\u003C\u002Fli>\n\u003Cli>\u003Cstrong>Next step (5 seconds).\u003C\u002Fstrong> Point to the next action or where to get help, so the video leads somewhere instead of just stopping.\u003C\u002Fli>\n\u003C\u002Fol>\n\u003Cp>The AI way is what makes a library sustainable, and it is worth seeing how a tool actually does it. More on that below.\u003C\u002Fp>\n\u003Ch2 id=\"why-you-need-software-to-make-tutorial-videos\">Why You Need Software to Make Tutorial Videos\u003C\u002Fh2>\n\u003Cp>Making one tutorial video by hand is doable. Making a library of them is where it falls apart.\u003C\u002Fp>\n\u003Cp>A single video the manual way means a script, a mic, a screen recording, an editor to cut and zoom and caption, and an export. Do it once and it is a good afternoon's work. Do it for forty videos, then redo most of them every time the product changes, and the library goes stale faster than you can fix it.\u003C\u002Fp>\n\u003Cp>Before Trainn, a single video at \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fcustomers\u002Fservicenow\u002F?ref=blog-api.saastube.io\">ServiceNow\u003C\u002Fa> took about 10 days. A help center needs dozens that stay current every release. That math is why, past a one-off, a tool stops being optional.\u003C\u002Fp>\n\u003Cp>The only real question is how much of the work it takes off your plate. A good one should:\u003C\u002Fp>\n\u003Cul>\n\u003Cli>Turn a raw recording into a finished video, narration, zooms, and captions included, with no editing skills.\u003C\u002Fli>\n\u003Cli>Produce more than one format from the same recording.\u003C\u002Fli>\n\u003Cli>Let you update a single clip instead of re-recording the whole video.\u003C\u002Fli>\n\u003Cli>Translate a video without a reshoot.\u003C\u002Fli>\n\u003Cli>Host your tutorials where customers look, and show you who finished.\u003C\u002Fli>\n\u003C\u002Ful>\n\u003Cp>Trainn does all five from one screen recording. Here is how.\u003C\u002Fp>\n\u003Ch2 id=\"tools-to-help-you-create-tutorial-videos\">Tools to Help You Create Tutorial Videos\u003C\u002Fh2>\n\u003Cp>Making tutorial videos is worth it, but doing it by hand takes time and editing skill. The right tool removes most of both. Let's show you how \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002F?ref=blog-api.saastube.io\">Trainn\u003C\u002Fa> can help.\u003C\u002Fp>\n\u003Cp>Trainn is an AI-powered product video and guide creation platform that turns a single screen recording into training videos, step-by-step guides, and interactive walkthroughs. It also delivers them through a branded knowledge base or in-app, so customers learn where they already are.\u003C\u002Fp>\n\u003Ch3 id=\"1-turn-a-raw-recording-into-a-finished-video\">1. Turn a raw recording into a finished video\u003C\u002Fh3>\n\u003Cp>A tutorial video is only useful once it is finished, and finishing is the part that eats the day: trimming the ums, cutting the misclicks, adding zooms, recording a voiceover. This is where Trainn's \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fai-video-agent\u002F?ref=blog-api.saastube.io\">AI video agent\u003C\u002Fa> does the work. Hand it a screen recording and it edits and reviews its own cut, with no timeline to touch, then adds narration in one of 100+ AI voices.\u003C\u002Fp>\n\u003Cp>A rough take comes back as a clean \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fvideo-creation\u002F?ref=blog-api.saastube.io\">product video\u003C\u002Fa> in about five minutes. On the voice question that stops most teams, AI narration used to sound robotic. That was fair a few years ago, and we laid out where the line sits now in \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fblog\u002Fai-voiceover-vs-human-voice-talent\u002F?ref=blog-api.saastube.io\">AI voiceover vs. human voice talent\u003C\u002Fa>.\u003C\u002Fp>\n\u003Ch3 id=\"2-get-a-video-a-guide-and-a-walkthrough-from-one-recording\">2. Get a video, a guide, and a walkthrough from one recording\u003C\u002Fh3>\n\u003Cp>Customers do not all learn the same way, so most teams end up documenting the same workflow twice. Trainn makes three formats from one recording. The same capture becomes the narrated video, a \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Faitools\u002Fhow-to-guides\u002F?ref=blog-api.saastube.io\">step-by-step guide\u003C\u002Fa> with annotated screenshots, and an \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Finteractive-guides\u002F?ref=blog-api.saastube.io\">interactive walkthrough\u003C\u002Fa> the customer clicks through, with no second production pass.\u003C\u002Fp>\n\u003Ch3 id=\"3-update-a-clip-not-the-whole-video\">3. Update a clip, not the whole video\u003C\u002Fh3>\n\u003Cp>Tutorial libraries go stale because fixing them usually means re-recording them. Trainn's clip-based editor breaks each recording into one clip per screen interaction. When a step changes, you swap that one clip and republish, and the link stays the same everywhere it is embedded, so nothing breaks across your help center or in-app.\u003C\u002Fp>\n\u003Ch3 id=\"4-translate-a-video-for-every-market\">4. Translate a video for every market\u003C\u002Fh3>\n\u003Cp>A tutorial only helps customers who speak its language. Trainn translates a finished video, the script, the voiceover, and the captions together, into 25+ languages and 100+ voice accents, with no reshoot. One capture becomes a set for every market you serve.\u003C\u002Fp>\n\u003Ch3 id=\"5-publish-your-tutorials-where-customers-learn-and-see-what-works\">5. Publish your tutorials where customers learn, and see what works\u003C\u002Fh3>\n\u003Cp>Making the video is half the job; getting it in front of the right customer is the other half. Trainn publishes the same content to a branded, no-code \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fknowledge-base-software\u002F?ref=blog-api.saastube.io\">Knowledge Hub\u003C\u002Fa>, into \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fsaas-lms\u002F?ref=blog-api.saastube.io\">Academy\u003C\u002Fa> courses with quizzes and certifications, or \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fin-app-tutorials\u002F?ref=blog-api.saastube.io\">in-app\u003C\u002Fa> at the exact moment a user is stuck.\u003C\u002Fp>\n\u003Cp>Then \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fvideo-analytics\u002F?ref=blog-api.saastube.io\">learner-level analytics\u003C\u002Fa> show who watched, who finished, and where they dropped off, so you can prove the training worked and fix the videos that do not.\u003C\u002Fp>\n\u003Cp>Need a fully animated explainer? That is the one type here Trainn does not produce. Trainn works from a real screen recording, so it makes five of the six formats above, but not motion-graphics animation, which draws a concept from scratch instead of capturing your product. A dedicated tool like Vyond fits that job.\u003C\u002Fp>\n\u003Cdiv style=\"background:#f7f7fa;border:1px solid #ececf3;border-radius:12px;padding:16px 20px;margin:24px 0;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif;font-size:15px;line-height:1.6;color:#111827;\">\n  \u003Cstrong>Also read:\u003C\u002Fstrong> \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fblog\u002Fvideo-tutorial-software\u002F?ref=blog-api.saastube.io\" style=\"color:#111827;text-decoration:underline;text-underline-offset:2px;\">The best video tutorial software, compared\u003C\u002Fa>\n\u003C\u002Fdiv>\n\u003Cp>What matters more than any shortlist is whether you can keep the library current at volume. ServiceNow's technical writing team is the proof.\u003C\u002Fp>\n\u003Cdiv style=\"position:relative;max-width:720px;margin:32px 0;background:#fafafc;border:1px solid #ececf3;border-radius:16px;padding:28px 32px 24px;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif;box-sizing:border-box;\">\u003Cdiv aria-hidden=\"true\" style=\"position:absolute;top:-18px;left:-14px;width:44px;height:44px;border-radius:50%;background:#ece9fb;display:flex;align-items:center;justify-content:center;box-shadow:0 1px 2px rgba(17,24,39,0.05);\">\u003Csvg width=\"22\" height=\"22\" viewBox=\"0 0 27 27\" fill=\"none\" xmlns=\"http:\u002F\u002Fwww.w3.org\u002F2000\u002Fsvg\">\u003Cpath d=\"M5.91698 18.6542C4.88698 17.5602 4.33398 16.3332 4.33398 14.3442C4.33398 10.8442 6.79098 7.70725 10.364 6.15625L11.257 7.53425C7.92199 9.33825 7.26998 11.6792 7.00998 13.1552C7.54698 12.8772 8.24998 12.7802 8.93898 12.8442C10.743 13.0112 12.165 14.4923 12.165 16.3333C12.165 17.2615 11.7962 18.1517 11.1399 18.8081C10.4835 19.4645 9.59324 19.8333 8.66498 19.8333C7.59198 19.8333 6.56598 19.3432 5.91698 18.6542V18.6542ZM15.917 18.6542C14.887 17.5602 14.334 16.3332 14.334 14.3442C14.334 10.8442 16.791 7.70725 20.364 6.15625L21.257 7.53425C17.922 9.33825 17.27 11.6792 17.01 13.1552C17.547 12.8772 18.25 12.7802 18.939 12.8442C20.743 13.0112 22.165 14.4923 22.165 16.3333C22.165 17.2615 21.7962 18.1517 21.1399 18.8081C20.4835 19.4645 19.5932 19.8333 18.665 19.8333C17.592 19.8333 16.566 19.3432 15.917 18.6542V18.6542Z\" fill=\"#3C1485\">\u003C\u002Fpath>\u003C\u002Fsvg>\u003C\u002Fdiv>\u003Cp style=\"font-size:18px;line-height:1.5;font-weight:700;color:#111827;margin:2px 0 22px;\">Our technical writers now create 15-20 videos per week for ServiceNow's documentation portal. With Trainn, we have cut video production time by 50%.\u003C\u002Fp>\u003Cdiv style=\"display:flex;align-items:center;gap:16px;\">\u003Cimg src=\"https:\u002F\u002Ftrainn.co\u002F_nuxt\u002Fimg\u002Ffa-lujan-waisberg.2db2a7e.png\" alt=\"Fa Lujan Waisberg, Sr. Manager, Strategic Programs, ServiceNow\" width=\"72\" height=\"72\" loading=\"lazy\" style=\"display:block;width:72px;height:72px;min-width:72px;border-radius:50%;object-fit:cover;object-position:50% 50%;border:3px solid #ffffff;box-sizing:border-box;box-shadow:0 4px 12px rgba(17,24,39,0.12);\">\u003Cdiv style=\"min-width:0;line-height:1.45;\">\u003Cdiv style=\"font-size:15px;font-weight:600;color:#111827;\">Fa Lujan Waisberg\u003C\u002Fdiv>\u003Cdiv style=\"font-size:13px;color:#6b7280;\">Sr. Manager, Strategic Programs, ServiceNow\u003C\u002Fdiv>\u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fcustomers\u002Fservicenow\u002F?ref=blog-api.saastube.io\" target=\"_blank\" rel=\"noopener noreferrer\" style=\"display:inline-block;margin-top:12px;font-size:15px;font-weight:600;color:#111827;text-decoration:none;\">\u003Cspan style=\"text-decoration:underline;text-underline-offset:3px;\">Read the customer story\u003C\u002Fspan> \u003Cspan style=\"color:#4f46e5;font-weight:700;\">›\u003C\u002Fspan>\u003C\u002Fa>\u003C\u002Fdiv>\u003C\u002Fdiv>\u003C\u002Fdiv>\n\u003Cp>Behind that quote is the story. A 15-person team supports more than 200 technical writers at ServiceNow. Before Trainn, one video took about 10 days. Now it takes 5, and output tripled over a year, from 5 a week to 15 to 20.\u003C\u002Fp>\n\u003Cp>The pattern repeats. \u003Ca href=\"https:\u002F\u002Ftrainn.co\u002Fcustomers\u002Fhow-buildops-offers-self-service-resources-for-customers-using-trainn\u002F?ref=blog-api.saastube.io\">BuildOps\u003C\u002Fa> built a library of 100+ training videos in 45 days, once its one-to-one training stopped scaling with a growing customer base. And \u003Ca href=\"https:\u002F\u002Fwww.linkedin.com\u002Fposts\u002Fstephenpopovich_when-aveva-began-shifting-from-instructor-led-activity-7480272825812144129-0pef?ref=blog-api.saastube.io\">AVEVA cut the time to create its microlearning content by 80 to 90%\u003C\u002Fa> after switching to Trainn.\u003C\u002Fp>\n\u003Ch2 id=\"make-your-next-tutorial-video-with-trainn\">Make Your Next Tutorial Video With Trainn\u003C\u002Fh2>\n\u003Cp>A good tutorial video teaches one task so clearly that the customer never has to ask. The hard part was never recording it. It was the finishing and the upkeep that a manual workflow cannot sustain.\u003C\u002Fp>\n\u003Cp>That is the work Trainn takes off your plate. Hand its AI video agent a single screen recording, and you get a finished video, a step-by-step guide, and an interactive walkthrough, ready to publish to a knowledge base, an academy, or your product, and to translate into 25+ languages when you need to.\u003C\u002Fp>\n\u003Cp>\u003Ca href=\"https:\u002F\u002Fapp.trainn.co\u002Fsign_up?ref=blog-api.saastube.io\">Start a free trial\u003C\u002Fa> and turn your next screen recording into a tutorial your customers actually finish.\u003C\u002Fp>\n\u003Ch2 id=\"frequently-asked-questions\">Frequently Asked Questions\u003C\u002Fh2>\n\u003Cp>\u003Cstrong>What is a tutorial video?\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Cp>A tutorial video is a short, task-focused video that shows someone how to complete one specific action in a product, step by step, so they can do it themselves. It is usually screen-recorded and narrated, and it appears in onboarding, help centers, in-app guidance, and feature launches.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>How do you make a tutorial video?\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Cp>Record your screen while completing the task, then add narration, zooms, and captions. You can edit all of this by hand in a tool like Camtasia, or use an AI video and guide creation tool that generates the narration, zooms, captions, and a written guide from the recording automatically, which takes minutes instead of hours.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>What are the types of tutorial videos?\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Cp>Teams use six main formats: presenter-led screencasts, software guided walkthroughs, motion graphics and animation, interactive product tours, contextual micro-tutorials, and on-demand masterclasses. Most product tutorials are guided walkthroughs or micro-tutorials, because they map directly to the interface.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>What is the difference between a tutorial video and a demo video?\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Cp>A tutorial video teaches an existing user how to complete a specific task, step by step. A demo video shows a prospect what the product does and why it is worth buying. Tutorials aim for completion; demos aim for interest.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>How long should a tutorial video be?\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Cp>Most tutorial videos should run one to three minutes, long enough to cover one task completely and short enough to hold attention. Wistia's 2026 data shows engagement is highest on short videos, so if a task runs long, split it into chapters rather than one long recording.\u003C\u002Fp>\n\u003Cp>\u003Cstrong>How do you make a tutorial video with AI?\u003C\u002Fstrong>\u003C\u002Fp>\n\u003Cp>Record your screen once, then let an AI video and guide creation tool generate the voiceover, zooms, captions, and a matching step-by-step guide from that recording. With Trainn, most of the video is produced automatically, and you review and fine-tune rather than editing from scratch.\u003C\u002Fp>\n","https:\u002F\u002Fblogimages.trainn.co\u002F2026\u002F10\u002Ftutorial-video.jpg",false,"public","2026-10-05T12:32:58.000+00:00","2026-10-05T13:02:41.000+00:00","A tutorial video teaches one task, step by step. See the six formats, real examples, and how to make one in minutes instead of an afternoon.","\u003Cscript type=\"application\u002Fld+json\">\n{\n  \"@context\": \"https:\u002F\u002Fschema.org\",\n  \"@graph\": [\n    {\n      \"@type\": \"Article\",\n      \"@id\": \"https:\u002F\u002Ftrainn.co\u002Fblog\u002Ftutorial-video\u002F#article\",\n      \"headline\": \"What Is a Tutorial Video? Types, Examples, and How to Make One\",\n      \"description\": \"A tutorial video teaches one task, step by step. 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With Trainn, most of the video is produced automatically, and you review and fine-tune rather than editing from scratch.\" } }\n      ]\n    }\n  ]\n}\n\u003C\u002Fscript>",null,[],[20],{"id":21,"name":22,"slug":23,"profile_image":17,"cover_image":17,"bio":17,"website":17,"location":17,"facebook":17,"twitter":17,"threads":17,"bluesky":17,"mastodon":17,"tiktok":17,"youtube":17,"instagram":17,"linkedin":17,"meta_title":17,"meta_description":17,"url":24},"6a35058e10905f00011adb15","Bharath Krishna","bharath","https:\u002F\u002Fblog-api.saastube.io\u002Fauthor\u002Fbharath\u002F",{"id":21,"name":22,"slug":23,"profile_image":17,"cover_image":17,"bio":17,"website":17,"location":17,"facebook":17,"twitter":17,"threads":17,"bluesky":17,"mastodon":17,"tiktok":17,"youtube":17,"instagram":17,"linkedin":17,"meta_title":17,"meta_description":17,"url":24},"https:\u002F\u002Fblog-api.saastube.io\u002Ftutorial-video\u002F",13,true,"What Is a Tutorial Video? Types, Examples & How to Make One",[],"","\n{\n  \"@context\": \"https:\u002F\u002Fschema.org\",\n  \"@graph\": [\n    {\n      \"@type\": \"Article\",\n      \"@id\": \"https:\u002F\u002Ftrainn.co\u002Fblog\u002Ftutorial-video\u002F#article\",\n      \"headline\": \"What Is a Tutorial Video? Types, Examples, and How to Make One\",\n      \"description\": \"A tutorial video teaches one task, step by step. 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