EPISODE 04
Vicky Kennedy
FOUNDER , ECHTUS
![Customer Education | podcast | Trainn](/_nuxt/img/customer-educated.8bd02af.png)
Building Attribution Models for Customer Education Programs to Prove ROI.
Vicky Kennedy delves into the crucial role of strategic customer education for driving targeted outcomes.
She talks about building competency-based training and establishing attribution models for effective teams.
PART 1
Targeted Customer Education to Drive Measurable Results
PART 2
There’s no such thing as a trained customer
The Finer Details of This Episode
- 01 What do you mean by “targeted customer education”
- 02 How to build a targeted customer education program ?
- 03 Builidng competency based learning
- 04 Should you monetize your training program?
- 05 Building attribution models for customer education
- 06 Moving from engagement metrics to efficacy metrics to measure training success
- 07 Shifting the perception of customer education