Last updated: 27 Aug , 2026
A product tour meant for onboarding needs to run inside the product itself, triggered at the right step, not just sit on a marketing page as a link. Trainn is one alternative built for that in-app case: the same recording that builds an interactive tour also becomes a video and a step-by-step guide, delivered through Trainn's in-app tutorials with progress tracking. That in-product delivery is what separates a tour built to onboard from one built to convert a website visitor.
Supademo's product tours are purpose-built to sit on a marketing page or in a sales deck, giving a prospect a feel for the product without a live demo call. That's a genuine and well-served need. Onboarding teams run into a different requirement: a tour that launches inside the actual product, at the moment a new user needs it, with a record of whether they finished it. Supademo has no in-app delivery mechanism and no learner progress tracking, so a tour built for the website can't simply be repointed at onboarding. Teams end up building a second, separate tour for in-product use, duplicating a workflow that should only need to exist once.
| Criterion | Supademo | Trainn |
|---|---|---|
| In-product delivery mechanism | Tours are shared as links or embedded on marketing pages; no way to trigger a tour inside the product. | Walkthroughs deliver through in-app tutorials, triggered at the exact step where a user needs help. |
| Customer-facing portal/academy publishing | No academy or knowledge base; tours exist as standalone share links without a customer hub. | Publishes into a searchable academy alongside video and guide content, organized by workflow. |
| Interactive element auto-generation | Auto-captures clicks during recording, but hotspots and branching still need manual placement afterward. | Auto-generates spotlights and step markers across all three formats from one recording. |
| Training audience: internal vs. customer-facing | Built mainly for external prospects during the sales cycle, not tracked onboarding audiences. | Serves internal training and customer-facing onboarding, with tracking that works across audiences. |
Trainn is built for tours that need to keep working after a prospect becomes a paying user, delivered in-app with progress tracked over time and reported back to the team. Supademo, to its credit, produces some of the cleanest tours for a marketing page or sales deck, and that pre-sales placement is where it performs best.
With Trainn, the workflow starts with one screen recording of the product. Trainn's AI adds auto-zoom and spotlights on each interaction, generates subtitles and an AI voiceover in 30+ languages, and drafts a title and description automatically. That single recording produces a video, a step-by-step guide, and an interactive walkthrough, deliverable in-app through Trainn's in-app tutorials rather than only as a standalone link.
Wingman used this workflow to onboard customers faster, replacing scheduled onboarding calls with self-serve walkthroughs customers could complete on their own time and schedule. New customers got a tour, a guide, and a video from the same recording instead of waiting for a rep's calendar to open up, and Wingman's team spent fewer hours repeating the same onboarding call script each week.
Supademo's tours are built for marketing pages and sales decks, and they work well there. They lack an in-app delivery mechanism and learner progress tracking, so a tour designed for a website can't be dropped directly into the product as an onboarding flow without extra tooling.
Trainn delivers tours through in-app tutorials that trigger contextually at the step where a user needs help, rather than only as a link shared over email. The same recording also produces a video and a step-by-step guide, so onboarding teams get three formats without three separate builds.
As of 2026, Supademo's plans are free for 5 demos, $39 per user monthly on Pro, and $149 per user monthly on Scale, a per-creator model that adds up for teams producing tours across multiple products or segments. Trainn's plans are not tied to a strict per-seat count for every tour builder.
A product tour is typically built to give a prospect or new user a fast overview of the product's value, while an onboarding walkthrough is built to get a specific user to complete a specific task. The two often use the same format, but a tour built only for the former rarely holds up as onboarding without in-app delivery.