Every time users get stuck, instead of finding help inside
your product, they're forced to leave and hunt through help
centers, or worse, raise tickets. All of this happens right
when they're trying to realize your product's value.
Deliver Help Content Right Inside Your Product Experience
With In-App Tutorials, embed help directly where users
struggle—inside your product. No code required. Just point,
place, and publish your videos or guides in-app, to offer help
right where your users need it.
The video player can be easily embedded into the
product itself. Right now our entire in-app help
section is powered by Trainn.
…frequently asked questions
What are in-app tutorials?
In-App Tutorials are videos or guides that you
strategically place inside your product UI to help users
learn how to use your product.
Create
video walkthroughs
or
step-by-step guides
in Trainn, then embed them anywhere in your product
without writing code. Users click an icon, watch a
2-minute tutorial, and get back to work.
How is Trainn different from Digital Adoption Platforms
like Pendo or Userpilot?
DAPs are built to drive user actions - getting someone
to click a button, start a trial, or discover a new
feature. They excel at nudges and guided tours that move
users through your product.
Trainn
is built to help users actually understand
how-to use
your product successfully once they're in it.
For example: Your DAP gets a user to click "Create
Dashboard." Trainn shows them how to build a dashboard
that actually solves their problem.
Other Differences:
You only pay for actual usage. From the point of
In-App learning, DAPs charge based on your total monthly
active users (MAUs) - even if those users never interact
with help content. Trainn charges based on unique
viewers who actually watch your tutorials. If 1,000
users are active but only 200 watch training content,
your billing takes into account only those 200 users.
Professional content creation is built in. DAPs
excel at creating surveys and in-product tours, but lack
robust tools for creating training videos and guides.
With Trainn, you get both:
studio-quality content creation AND no-code
embedding. No need for a separate screen recorder, video editor,
or knowledge base tool.
What's the difference between
in-app tutorials and other in-app guides?
In-app guides is a broad category that includes
tooltips, checklists, banners, product tours, and
embedded help content.
Trainn focuses specifically on
customer education
- helping users learn your product through videos and
guides. We offer:
Video and guide embeds (not just tooltips)
Customizable help center widget for self-serve
support
Launch icons you can place anywhere in your UI
If your primary goal is to reduce support load and
improve product adoption through education, Trainn
provides everything you need: content creation and
embedding.
If you only need checklists and banners for onboarding
flows, a DAP might be sufficient; however, you'll still
need a separate tool to create the actual training
content.
How can you measure the impact of in-app tutorials?
Tracks every user who views or interacts with your
in-app tutorials inside your application, whether they
are prospects or customers. Trainn offers three levels
of analytics:
Top performing in-app tutorials
See which tutorials perform best in terms of views
and engagement.
Content level analytics
See which users (by email id) watched your videos or
guides, along with their watch and completion
progress.
User level analytics
See, for each specific user, all the videos and
guides they have viewed or interacted with.
By correlating these analytics with product usage and
support data, you can measure feature adoption, identify
users who are stuck, and see how your tutorials reduce
the volume and type of support tickets raised.
Where are the best places to add
in-app tutorials?
You can place in-app tutorials anywhere in your product
UI, but customers see the highest
impact in these 3 spots:
Main product modules: Add tutorials to key
product pages in your main navigation to improve
activation and onboarding.
Feature pages: Place tutorials near complex
or frequently used features so users get instant,
contextual help and raise fewer how to support
tickets.
Activation steps: If a feature must be turned
on before the rest of the product can be used, add a
help tutorial at that activation step to prevent
drop offs to promote faster activation.
In-App Tutorials are videos or guides that you
strategically place inside your product UI to help users
learn how to use your product.
Create
video walkthroughs
or
step-by-step guides
in Trainn, then embed them anywhere in your product
without writing code. Users click an icon, watch a
2-minute tutorial, and get back to work.
DAPs are built to drive user actions - getting someone to
click a button, start a trial, or discover a new feature.
They excel at nudges and guided tours that move users
through your product.
Trainn
is built to help users actually understand
how-to use your product successfully once they're
in it.
For example: Your DAP gets a user to click "Create
Dashboard." Trainn shows them how to build a dashboard
that actually solves their problem.
Other Differences:
You only pay for actual usage. From the point of
In-App learning, DAPs charge based on your total monthly
active users (MAUs) - even if those users never interact
with help content. Trainn charges based on unique viewers
who actually watch your tutorials. If 1,000 users are
active but only 200 watch training content, your billing
takes into account only those 200 users.
Professional content creation is built in. DAPs
excel at creating surveys and in-product tours, but lack
robust tools for creating training videos and guides. With
Trainn, you get both:
studio-quality content creation AND no-code embedding. No need for a separate screen recorder, video editor,
or knowledge base tool.
In-app guides is a broad category that includes tooltips,
checklists, banners, product tours, and embedded help
content.
Trainn focuses specifically on
customer education
- helping users learn your product through videos and
guides. We offer:
Video and guide embeds (not just tooltips)
Customizable help center widget for self-serve support
Launch icons you can place anywhere in your UI
If your primary goal is to reduce support load and improve
product adoption through education, Trainn provides
everything you need: content creation and embedding.
If you only need checklists and banners for onboarding
flows, a DAP might be sufficient; however, you'll still
need a separate tool to create the actual training
content.
Tracks every user who views or interacts with your in-app
tutorials inside your application, whether they are
prospects or customers. Trainn offers three levels of
analytics:
Top performing in-app tutorials
See which tutorials perform best in terms of views and
engagement.
Content level analytics
See which users (by email id) watched your videos or
guides, along with their watch and completion
progress.
User level analytics
See, for each specific user, all the videos and guides
they have viewed or interacted with.
By correlating these analytics with product usage and
support data, you can measure feature adoption, identify
users who are stuck, and see how your tutorials reduce the
volume and type of support tickets raised.
You can place in-app tutorials anywhere in your product
UI, but customers see the highest
impact in these 3 spots:
Main product modules: Add tutorials to key
product pages in your main navigation to improve
activation and onboarding.
Feature pages: Place tutorials near complex or
frequently used features so users get instant,
contextual help and raise fewer how to support
tickets.
Activation steps: If a feature must be turned
on before the rest of the product can be used, add a
help tutorial at that activation step to prevent drop
offs to promote faster activation.