Published on: 25 Aug , 2026

Arcade Pricing (2026): What It Really Costs and Is It Worth It?

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If you're trying to price Arcade, the plans are public, but the sticker is only part of the story. Arcade publishes rates for Free and Growth and keeps Enterprise quote-only, and the real number depends on how many seats you have, the tier your must-have features sit in, and how many AI credits your videos consume.

This page lays out what Arcade actually costs in 2026, the true total cost of ownership beyond the base fee, and who it's worth it for, especially if your job is producing product videos and guides customers use.

Key Takeaways

  • Arcade publishes prices for Free and Growth and keeps Enterprise quote-only. Growth is $50 per seat per month, or $42.50 per seat per month billed annually (Arcade advertises 15% off for annual billing), and Free is $0.
  • Billing is per seat on Growth, so cost scales with the number of creators on your team. The Free plan is capped at one seat.
  • AI videos and visuals are metered in credits: Free includes 200 credits per month, Growth includes 800 per month, and Enterprise includes 100,000 per year. AI videos cost 50 credits per 30 seconds and visuals cost 50 credits each, while interactive demos are credit-free.
  • Several capabilities sit above the base plan: removing the watermark, custom branding, exports, advanced insights, translations, and integrations begin on Growth, and custom domains, SSO, role-based access, HTML capture, API, and version history are Enterprise-only.
  • Reviewers rate Arcade 4.6 on G2 and describe it as fast and easy for interactive demos; some report that customization is limited, analytics lack depth, and the video and voiceover features trail dedicated video tools.
  • Worth it for teams whose main deliverable is a click-through interactive demo; likely more cost and tier management than teams need if the real goal is a narrated video and a guide customers watch and follow.

How Much Does Arcade Cost in 2026?

Arcade uses a per-seat subscription with three tiers: Free, Growth, and Enterprise. Two tiers have published prices, and Enterprise is quote-only. Annual billing lowers the per-seat rate; Arcade advertises a 15% saving for paying annually instead of monthly.

PlanPriceBillingWhat it covers
Free$0Per seat, free, 1 seatUnlimited AI demos, 1 published demo, 1 published video, unlimited views, AI voiceovers, 200 AI credits per month; Arcade watermark
Growth$50/seat/mo ($42.50 annual)Annual or monthly, self-serve, up to 10 usersEverything in Free, plus watermark removal, custom branding, MP4 and GIF exports, advanced insights, AI translations, demo branching, CTAs and forms, integrations, team workspace, 800 AI credits per month
EnterpriseCustom, contact salesAnnual, sales-led, multiple usersEverything in Growth, plus SSO, custom domains, role-based access, multiple teams, HTML capture, API, native Salesforce, version history, up to 10 Brand Kits, dedicated CSM, 100,000 AI credits per year

Pricing reflects Arcade's published plans as of August 2026; the lower per-seat rate requires annual billing, and the Enterprise tier is quote-only.

What Does Arcade Cost in Practice?

The plan price is the floor. A realistic Arcade budget accounts for several things beyond the base subscription.

First, per-seat billing on Growth. Every person who needs a Growth seat is billed individually, so cost scales with the size of your creation team rather than with usage. On Growth at $50 per seat billed monthly, five seats run $250 per month, or $3,000 a year; billed annually at $42.50 per seat the same team is about $2,550 a year. Growth allows up to 10 users, so a full team roughly doubles that.

Second, the Free tier's publishing caps. Free is limited to one published demo and one published video, one seat, and carries an Arcade watermark. Any team that needs a second published asset, a second creator, or watermark-free output moves to Growth, so the real starting point for most teams is the paid tier.

Third, features that live above the base plan. Removing the watermark, custom branding, MP4 and GIF exports, advanced insights, AI translations, demo branching, lead-capture forms, and integrations all begin on Growth. A team that needs any client-facing polish or analytics is on Growth, not Free.

Fourth, credit consumption for AI video. Interactive demos are credit-free, but AI videos cost 50 credits per 30 seconds and visuals cost 50 credits each. Growth's 800 monthly credits work out to roughly eight minutes of AI video, or about 16 visuals, per month before you buy more. Teams that lean on AI video rather than click-through demos can reach the cap and pay for top-ups.

Fifth, Enterprise-gated essentials. SSO, custom domains, role-based access, multiple teams, HTML capture, API access, native Salesforce, and version history sit only in the quote-only Enterprise tier. Teams that need them for security, scale, or governance pay the custom rate.

Sixth, the annual commitment. The 15% saving requires paying for the year up front. On monthly billing the per-seat rate is the higher $50.

Seventh, the add-seat rate to confirm. Arcade's billing FAQ lists additional Growth seats at $150 per month, which does not match the $50 per-seat card rate on the same pricing page. Confirm the current per-seat cost with Arcade before you size a team budget.

Uncovering Arcade's Hidden Costs

Arcade's published range runs from $0 on Free to $50 per seat per month on Growth ($42.50 annual), with Enterprise held to a custom quote – but tiered feature gating, per-seat scaling, and credit caps push the real cost of a working setup well past the sticker price.

Tiered Feature Gating

  • Client-facing polish sits behind Growth: Watermark removal, custom branding, MP4 and GIF exports, advanced insights, AI translations, demo branching, and lead-capture forms all require the $50 per-seat Growth plan – Free ships with an Arcade watermark and no exports.
  • Security and governance sit behind Enterprise: SSO, custom domains, role-based access, multiple teams, HTML capture, API access, native Salesforce integration, and version history are all Enterprise-only and require a custom quote.
  • Publishing itself is capped on Free: One published demo and one published video per account means most teams outgrow Free at the first project and move directly to paid.

Creator Scalability & Hard Caps

  • Per-seat billing scales with headcount, not usage: Growth bills every creator individually – five seats run $250 per month ($3,000 a year) on monthly billing, or about $2,550 a year billed annually, and a full 10-seat team roughly doubles that.
  • Growth caps out at 10 users: Teams that outgrow 10 creators must move to the quote-only Enterprise tier regardless of which features they actually need.
  • AI credits meter video and visual output: Growth's 800 monthly credits cover roughly eight minutes of AI video or about 16 visuals before teams need to buy top-ups, even though interactive demos themselves are credit-free.

Enterprise & Compliance Overhead

  • Enterprise pricing is entirely custom: There's no published rate for SSO, custom domains, or role-based access – teams that need them for security or compliance must go through a sales-led quote process.
  • Brand and workspace controls are rationed: Multiple teams, up to 10 Brand Kits, and a dedicated CSM are bundled only into Enterprise, so multi-team organizations pay the top tier for basic workspace segmentation.
  • Published pricing doesn't always match billing in practice: Arcade's own billing FAQ lists additional Growth seats at $150 per month, which doesn't match the $50 per-seat rate on its pricing page – a discrepancy worth confirming before sizing a team budget.

What You Get for the Price

  • Free ($0, one seat): Unlimited AI demos, one published demo, one published video, unlimited views, AI voiceovers, and 200 AI credits per month, with an Arcade watermark on shared content and no exports, custom branding, or advanced analytics.
  • Growth ($50 per seat per month, or $42.50 billed annually): Everything in Free, plus watermark removal, custom branding, a custom landing page, MP4 and GIF exports, advanced insights, AI translations, demo branching, CTAs and forms, step-by-step guides, integrations, a team workspace, and 800 AI credits per month, for up to 10 users.
  • Enterprise (custom quote): Everything in Growth, plus SSO, custom domains, role-based access, multiple teams, HTML capture, API access, native Salesforce integration, version history, custom fonts, up to 10 Brand Kits, a dedicated CSM and private Slack channel, and 100,000 AI credits per year.
  • Billing terms: Plans are per seat, and the Free plan is capped at one seat. Annual billing is required for the advertised 15% saving. Free and Growth are self-serve; Enterprise is sales-led. AI videos and visuals draw from a monthly or annual credit balance, and additional credits can be topped up on Growth or arranged through a CSM on Enterprise. Arcade's FAQ states you can move to the Free plan at any time and keep paid features until the next billing period.

Is Arcade Worth It? Who It's Best For, and Who Should Look Elsewhere

Arcade is worth it for a team whose primary deliverable is a click-through interactive demo, captured from the browser and shared as a self-guided product tour. If a marketing or PLG team lives in Growth and mainly needs polished, embeddable demos, the per-seat cost is manageable and the capture is quick.

The value is weaker if your real deliverable is a narrated video and a guide customers watch and follow, or if your needs cross tiers. Watermark removal, custom branding, analytics, and translations each require Growth, and SSO, custom domains, role-based access, and HTML capture require the quote-only Enterprise tier, so the effective cost climbs once you add what you need. Teams that also want the AI video, the written guide, and the interactive walkthrough from a single recording tend to stitch several tools together around Arcade, or pay up the tier ladder for pieces they won't fully use.

Also, check out: Trainn vs guide-creation tools

Arcade Limitations That Affect Value

1. Custom branding and design control sit on the paid tier

Watermark removal and custom branding start on Growth, and reviewers still want more design control once there, so the polish most teams expect is a paid step up rather than a default.

One thing I dislike is that advanced customization options are limited. Sometimes I want more control over design or branding.

Sanket P.
Small-Business (50 or fewer emp.)

2. Advanced analytics arrive higher up the ladder

Basic and advanced insights begin on Growth, and reviewers report the depth still lags behind what they want, so richer measurement is part of the effective cost rather than a baseline.

Analytics could use some improvement (some lag between viewing the walkthrough and appearing on analytics page).

Tyler M.
Small-Business (50 or fewer emp.)

3. Video and voiceover trail dedicated video tools

Arcade centers on interactive demos, and reviewers note the AI video and voiceover output is where other tools do more, so a team that wants a polished narrated video may still need a second tool.

Some features around building videos could be improved. Some competitors in this space are better in the AI voiceover and templating features.

Verified User
Enterprise (> 1000 emp.)

Arcade vs. Trainn: Pricing Comparison

Arcade's cheapest paid tier, Growth, runs $50 per seat per month (or $42.50 annually) and covers interactive demo creation, watermark removal, and AI translations – but it doesn't include a knowledge base, LMS, or in-app tutorials at any tier, and reviewers say its video and voiceover output trails dedicated video tools. Trainn's $19 per month Creator plan starts below Arcade's paid tier and bundles video, guides, and interactive walkthroughs from a single recording.

FeatureArcadeTrainn
Entry price$0 (Free, 1 seat, 1 published demo, 1 published video)$19/mo Creator plan, 3-day trial
Starting paid price$50/seat/mo, or $42.50/seat/mo billed annually (Growth)$19/mo (Creator plan)
Interactive demo creationCredit-free, unlimited across all tiers (Free, Growth, Enterprise)Included from $19/mo, alongside guides
AI voiceoverIncluded from Free, though reviewers say the video and voiceover output trails dedicated video toolsIncluded from $19/mo
TranslationAI translations begin on Growth ($50/seat/mo)30+ languages on the Scale plan ($10,000/yr, published)
Knowledge base / LMS / in-app tutorialsNot offered at any tierIncluded from the Scale plan up
Custom brandingBegins on Growth ($50/seat/mo)Scale plan and up
SSO / enterprise securityEnterprise-only, custom quote requiredEnterprise, published at $39,900/yr
Best forTeams whose main deliverable is a click-through interactive demoTeams that need video, guides, and delivery in one platform

For a team whose only job is producing click-through interactive demos, Arcade's free or Growth tier is enough. For a team that also needs narrated video, translation, and a documentation home for what it creates, Trainn's $19 per month Creator plan starts lower than Arcade's paid tier and bundles video, guides, and hosting that Arcade splits across tiers or doesn't offer at all.

Introducing Trainn, the Arcade Alternative For Videos and Guides Customers Actually Watch

Trainn is an AI video and guide creation tool that turns one screen recording into a narrated video, a step-by-step guide, and an interactive walkthrough. With Trainn producing all three from a single capture, your team gets the demo, the video, and the documentation without recording each one separately.

For a team weighing Arcade's cost against the job it needs done, the value math looks different.

  1. Published pricing, starting at $19 per month. Trainn lists every plan openly, from the $19 per month Creator plan up to its team tiers, so you can price it without a sales call and start a free trial on your own workflows before you commit.
  2. Three formats from one recording, not credits per video. A single recording produces a narrated video, a scrollable guide, and an interactive walkthrough at once, and translation into 30+ languages is included rather than metered against a monthly credit balance.
  3. Less time turning raw capture into finished output. Trainn adds zooms, spotlights, and a cleaned AI voiceover automatically, so you edit text instead of a timeline.

Unlike other creation tools, Trainn also lets you host, deliver, and track the content you create, so your videos and walkthroughs don't end up scattered across separate tools.

The biggest benefit for us is having AI video creation, guides, LMS distribution, and analytics, all in one place.

Eldho John, Lead Business Strategist at Neutrinos
Eldho John
Lead Business Strategist, Neutrinos
Read the customer story

For an interactive-demo-first team, Arcade can be a reasonable fit. For a narrated video, a guide, and a walkthrough customers watch and follow, Trainn does that job with one recording and less overhead.

Frequently Asked Questions

How much does Arcade cost per month? Arcade is billed per seat. Growth is $50 per seat per month, or $42.50 per seat per month billed annually, and Free is $0 for one seat. Enterprise is quote-only, so there is no public monthly figure for it.

Does Arcade have a free plan and a free trial? Yes to the free plan, with limits. The Free plan allows one published demo and one published video with an Arcade watermark, one seat, and 200 AI credits per month, and it has no time limit. Paid features are on Growth and Enterprise.

How do Arcade's AI credits work? Interactive demos are credit-free. AI videos cost 50 credits per 30 seconds and visuals cost 50 credits each. Free includes 200 credits per month, Growth includes 800 per month, and Enterprise includes 100,000 per year. Additional credits can be topped up on Growth or arranged through a CSM on Enterprise.

What is the difference between Arcade's Growth and Enterprise plans? Growth ($50 per seat per month, or $42.50 annual) adds watermark removal, custom branding, exports, advanced insights, AI translations, branching, forms, and integrations, for up to 10 users. Enterprise is a custom quote and adds SSO, custom domains, role-based access, multiple teams, HTML capture, API access, native Salesforce, version history, and a dedicated CSM.

Is Arcade worth the price? For a team whose main output is a click-through interactive demo, the per-seat cost is reasonable and the capture is fast. For teams that need watermark removal, custom branding, analytics, translations, SSO, or custom domains, the effective cost rises through Growth and the quote-only Enterprise tier, so it is worth mapping your must-haves to the tier they live in before committing.

What are the best alternatives to Arcade? For teams whose deliverable is a narrated video and a guide customers watch and follow, Trainn creates a narrated video, a step-by-step guide, and an interactive walkthrough from one recording, with published per-plan pricing from $19 per month, a free trial, and translation into 30+ languages included. Other tools in the category include Storylane, Supademo, and Navattic, each suited to different demo formats.

See the value on your own workflows. Start a free trial from $19 per month or book a Trainn demo.

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